v3.173.0

Let's talk about stats, baby

The Emailer Dashboard, home to numbers big and small, has been a bit of a nightmare these last few months. With the transition to our new email broadcast system, industry-wide changes to how customers receive and interact with emails, and the rise of AI assistants, there have been a several factors leading into some fairly dramatic changes to both opens and click numbers.
The most obvious within the dashboard was probably a drop in open-rates. The reason for this? Our decision to follow industry practice and remove "machine opens". Machine Opens are essentially when the email is opened by a piece of software or AI assistant and not the actual recipient. Our new broadcast platform helpfully flags machine opens so we thought it would be sensible to strip these from the stats at source.
What was less sensible was the decision to do this without communicating the impact with you.
With this release, v3.173.0, we have added machine opens back into the stats.

Another change to the dashboard is that opt-outs are now labelled spam reports. Our new broadcast system exposed a lot of fancy numbers and we thought spam-reports was something worth bringing to the dashboard.
Don't fret though, opt-outs will be returning to the dashboard in the near future.

We appreciate this hasn't been the smoothest of transitions and wish to thank those that have brought the various bugs, quirks and omissions to our attention. You know who you are.

Surveys

We've created a whole new auto-submitting survey feature to allow for better integrations with emails and other external systems.

Emailer > Recurring

Recurring Emailer can now leverage the awesome power of templates the same way Adhoc can.
Improved the robustness of the workflow behind recurring emails. (Note, this is entirely internal and won't make any functional difference to Recurring)

Emailer > Dashboard

Sometimes the open to click ratio was infinite. This exceeded common sense and broke the dashboard. It is now handled appropriately.
Seeds receive emails too! We've added seeds to the total recipients value presented on the second page of the dashboard.